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E-shop feeds

A Skroutz XML feed that keeps itself in sync with your e-shop

We build your Skroutz XML feed, and feeds for other marketplaces and price comparison sites, straight from your e-shop's data. Prices, availability and delivery times come out right, with no manual exports.

A feed that shows what is actually in your store

Skroutz and other price comparison sites read your products from an XML file. When that file comes from a generic plugin or a manual export, the problems are familiar: out-of-stock products shown as available, prices that do not match the basket, missing variations and categories that do not map properly.

We build the Skroutz XML feed on top of your e-shop's real data, whether it runs on WooCommerce or is custom built. We decide with you which products are included, how categories map, how sizes and colours are shown, and how availability is calculated. The feed refreshes automatically, so whatever you change in the store reaches the marketplace too.

The same approach works for other marketplaces and price comparison sites, following the file specifications each one publishes. If your stock and prices come from an ERP, the feed reads the same up-to-date figures. We host and monitor the store on our own servers, so if something stops updating, we notice. Before handing it over, we review the feed with you product by product, so you know exactly what shoppers see on the marketplace and why.

What's included

  • Skroutz XML feed generated from your e-shop data
  • Category and product attribute mapping
  • Correct handling of variations (size, colour)
  • Availability and prices in sync with the store
  • Rules for which products are listed
  • Feeds for other marketplaces and price comparison sites
  • Automatic refresh and monitoring
Get a free quote

What a proper Skroutz XML feed does

What we take care of so your products appear correctly and you do not lose sales to feed errors.

Automatic feed

The XML is generated by the e-shop itself and refreshes without anyone exporting files by hand.

Accurate availability

Out-of-stock products are not shown as available, and delivery times reflect your real stock.

Prices that match

The price in the feed is the price the customer sees in the basket, including running offers.

Codes and variations

SKUs, EANs, sizes and colours come through correctly, so each variation points to the right product.

Category mapping

Store categories are mapped to the marketplace's own, so products appear where shoppers look for them.

More marketplaces

The same data produces feeds for other price comparison sites or marketplaces, following their specifications.

How we work

From first call to live, in five steps

The same process whether it is a five-page website or a platform your whole company runs on. What changes is the depth of each step, not the order.

01
Discovery call
Thirty to sixty minutes on what you do, who your customers are and what the project has to achieve. We ask about the business problem first and the technology last. No charge, no commitment.
02
Proposal & fixed quote
A written document with the scope broken down line by line, the timeline, the price and what is explicitly not included. You know the full cost before you decide.
03
Design & structure
Wireframes and page structure first, then visual design. For applications, we map the data model and the workflow before writing a line of code — that is where projects are won or lost.
04
Development & review
We build in stages on a staging server you can access at any time. You review real screens as they are finished instead of waiting months for a reveal.
05
Launch & aftercare
Go-live, analytics and Search Console setup, training for your team, written documentation, and ongoing support. Most clients keep evolving their project with us for years.

FAQ

Skroutz XML — common questions

Prefer to talk it through? Call us or send a short message — we reply within one business day.

+30 210 60 30 927

Yes. We work with both WooCommerce and custom e-shops. We look at how your products, variations and stock are organised and build the feed on top of that.

No, we have no official partnership with Skroutz. We build the feed according to the file specifications Skroutz provides to merchants, and do the same for other marketplaces.

The feed is generated from the store's current data and refreshes automatically. How often is agreed with you, depending on how quickly your prices and stock change.

Yes. If your e-shop is synced with your ERP, the feed reads the same up-to-date figures. If that sync does not exist yet, we can build it as part of the same project.

It depends on the e-shop, the number of products and the marketplaces involved. After a short free call we send a written proposal with a fixed price. If you also need a new e-shop, those start from €1,200.

Start a project

Get your Skroutz XML feed right

Send us your e-shop's address and tell us which marketplaces you want to appear on. We reply within one business day.

We reply within one business day.